Power of video in marketing

Power of video in marketing

Professional photography is a powerful tool for real estate marketing, but it isn’t the only one available to help agents get more eyes on their listings. Video has emerged as a difference-maker when it comes to marketing listings and encouraging sellers to list with you.

Reaching millennials

Reaching millennials

Real estate agents need to focus their marketing on all demographics, but it can be beneficial to dedicate extra resources to the larger groups of potential clients. In terms of ages, that would be millennials.

Winning clients on social media

Winning clients on social media

The question no longer is “should real estate agents use social media as part of their marketing plan?” It is “how can real estate agents use social media to advance their marketing efforts?”

Well-crafted social media content can reach prospective clients right where they’re looking. Regular use of Facebook and Instagram – two of the biggest platforms – can increase an agent’s reach exponentially.

Optimizing your listings

Optimizing your listings

Optimizing your listings How agents can use SEO to improve real estate marketing Being proficient in search engine optimization is one of the most effective ways for real estate agents to bring attention to themselves and their listings. Agents who tick all the SEO...
Hello, Richmond!

Hello, Richmond!

Lighthouse Visuals is excited to announce its expansion into Virginia with services coming to the Richmond metro area.

With our eastern North Carolina roots, the Lighthouse Visuals team can appreciate all of Richmond’s history, ranging from early colonial settlers southeast of the city in Jamestown, through the Revolutionary and Civil wars, up to today.

We also hear that there are some great barbecue destinations in Richmond. We’re looking forward to checking out places like Buz and Ned’s, and Stump’s Pig & Pint!